Don't Stop Believin

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Director . Writer . Screenwriter

Lover of the noise of silence. Music lover, compulsive dreamer.

He studied film and television direction. He was a foreign press correspondent, advertising post producer and professor at the San Ignacio de Loyola University. 

In 2003, he began as an advertising director working for prestigious film companies. Three years later, in 2006, he founded La Mafia Films, an advertising film production company, where he was main director until 2018.  The following year, he created the audiovisual content production company, Malvado Films. 

He has published the story “Pedro and the magic rolls” (Pearson Publishing, 2013), which has been distributed in Spain, Portugal, the US, Mexico and all of Latin America, the book “Diary of rods” (Madreselva Publishing House, 2019) and the political novel "The Boy with the figurines" (Tres Gatos Publishing House, 2021). 

Currently, in addition to producing and directing audiovisual content, at Malvado Films, he has written the script for the feature film “Vallejo” and the short film “Al Otro Lado”, and is working on the development of new personal projects.

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TV Spots. Corporate. Video clips. Testimonial
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Pedro and the magic rolls

Pedro and his faithful assistant Lito arrive to a small town, with the hope of opening a new bakery, but they find a sad and gloomy town. Its inhabitants do not speak to each other, they do not even look at each other.

Pearson Publishing. 2013


Diary of roads

"Diary of roads" narrates emotional, genuine and unexpected adventures of a 20-year-old missionary through Moquegua, Tacna, Juliaca, Puno, Mollendo and Arequipa in the early 90s, at the height of terrorism in Peru.

Madreselva Publishing House. 2019


The boy of figurines

«The boy of figurines» es un libro que se introduce en el universo más intimo y decadente del expresidente Martín Vizcarra. Sus 125 páginas están colmadas de retos, mentiras, negaciones, infidelidades y traiciones. No se guarda nada.

Tres Gatos Publishing House. 2021